What is the crime of greenwashing?

Greenwashing, also called green sheen, is a form of advertising or marketing spin in which green PR and green marketing are deceptively used to persuade the public that an organization’s products, aims, and policies are environmentally friendly.

What is the crime of greenwashing?

Greenwashing, the act of making false or misleading claims about the environmental benefits of products or services, is not a new phenomenon in Singapore. By misleading the public to believe that a company or other entity is doing more to protect the environment than it is, greenwashing promotes false solutions to the climate crisis that distract from and delay concrete and credible action.

Greenwashing manifests itself in several ways – some more obvious than others. Greenwashing was added as a word to the Concise Oxford English Dictionary in 1999. The greenwashing definition in this dictionary is: “Disinformation disseminated by an organisation to present an environmentally responsible public image; a public image of environmental responsibility promulgated by or for an organization, etc., but perceived as being unfounded or intentionally misleading.’’