Calum Milan Best, son of the legendary Northern Irish footballer George Best, has taken a unique path in his career, venturing into the realms of reality TV and modeling instead of following in his father’s soccer-playing footsteps.
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While there may have been expectations for Calum to continue the Best family’s soccer legacy, his sporting career never materialized. Calum opted for a different trajectory, carving a niche for himself in the entertainment industry.
He became a notable figure in reality TV and modeling, showcasing his personality and style to audiences worldwide. Calum Best’s journey into the spotlight gained momentum when he participated in ITV’s Celebrity Love Island in 2005 and 2006.
His appearance on the show culminated in a victory during the second series on August 28, 2006. Notably, he made a cameo appearance as himself in the final episode of ITV’s Footballers’ Wives, offering audiences a glimpse into the world of fictionalized football drama.
Expanding his horizons, Calum embarked on a travel adventure in the ITV2 series “Calum, Fran, and Dangerous Danan” in September 2006. The show documented his journey alongside Paul Danan and Fran Cosgrave, traveling from Texas to Los Angeles on America’s iconic U.S. Route 66.
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In addition to his forays into television, Calum Best ventured into the world of fragrance. In late 2006, he launched a men’s fragrance named “Calum,” produced by Jigsaw ESL. His olfactory pursuits continued with the introduction of fragrances titled “Best” and “Day and Night.”
In a surprising turn of events in 2022, Calum Best showcased a different facet of his personality by participating in and jointly winning the fourth series of “Celebrity SAS: Who Dares Wins.” The show, known for its demanding challenges, revealed a resilient and determined side of Calum as he triumphed alongside three other surviving celebrity contestants.
Calum Best’s diverse career path exemplifies his ability to navigate different spheres of the entertainment industry. While he may not have pursued professional football like his father, Calum has crafted a distinct identity that resonates with audiences through his reality TV appearances, modeling ventures, and even conquering extreme challenges on reality shows.


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