Ghanaian music producer and Chief Executive Officer of Xtra Large Music, JMJ, has revealed that he is still dealing with financial liabilities incurred from his past music productions with former artiste Kaakie.
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In an interview with Kwame Dadzie on Joy FM’s “Showbiz A-Z,” JMJ disclosed that despite his significant investment in Kaakie’s music career, the returns have not been sufficient to cover the costs.
“As we speak, I am still servicing debts,” JMJ told Dadzie, shedding light on the ongoing financial strain he faces.
When questioned about the financial returns from the songs for which he still holds rights, JMJ explained that the lack of knowledge about digital marketing at the time hindered their ability to profit from these tracks. “Half of our songs are being monetized by other people,” he noted, reflecting on how the industry’s digital landscape was unfamiliar to them during the early years.
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While JMJ admitted that revenue from live shows provided some financial relief, it was not enough to offset the overall expenses. “Where we were seeing inflows were direct shows. That is why back then we paid attention to shows more than all of these things,” he said.
He also addressed the financial challenges he faced when he first started in the industry, stating, “Some of the things we were doing, we didn’t even think we were going to make money off them. Let me put it this way, I didn’t make money [from my music productions].” JMJ recalled instances where he had to cover the costs of transporting artistes to his studio, further illustrating the financial pressures of his early career.
Despite these challenges, JMJ’s career has been marked by his work with a range of prominent Ghanaian artists, including Samini, Stonebwoy, Obrafour, Sarkodie, Adina, Ghetto KB, Jah Lead, and Amalina.
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