NBC Executive, Thomas W. Sarnoff was also a movie producer who served an integral part in the American movie industry. He negotiated contracts for NBC’s Burbank studio and production deals with network talents like Bob Hope and Col. Tom Parker on behalf of Elvis Presley’s TV specials.
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He was also in charge of the production and worldwide touring of live, all-family arena shows including Peter Pan, Disney on Paradise, and more, and also partnered with Walt Disney Productions.
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Sarnoff also created Sarnoff International Enterprises which produced content like the Yabba Dabba Doo live-arena tour that featured Hanna-Barbera characters. He also served as executive producer of three Bonanza TV movies and a retrospective after negotiating contracts for the original Western drama while with NBC.
“What shows off television at its best is showing something live, like landing on the moon. Showing actualities is really the backbone of television,” he once shared in an interview in 1999.
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