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We Don’t Regulate Products with Spiritual Claims – FDA Responds to Hajia Bintu’s Men-Charming Potion Ad

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The Food and Drugs Authority (FDA) in response to concerns from some Ghanaians, addressed an advertisement by Hajia Bintu promoting a potion known as ‘Kayamata’ believed to charm men.

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In a viral video on social media on May 23, Hajia Bintu was seen endorsing products claiming to have spiritual effects on men.

Following reactions from social media users urging the FDA to take action against such promotions, the FDA clarified its stance.

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Hajia Bintu Holding Her Kayamata Product in Her Hands / X.com

The FDA stated that according to their regulatory laws, they are not required to investigate products making spiritual claims.

The term “Kayamata” refers to products often advertised as having spiritual powers to enhance relationships, attract partners, or increase attractiveness.

These products have gained popularity on social media platforms, sparking concerns about their safety and effectiveness among the public.


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